Sea Change in Ad Sales

107 days ago

... A new study from Veronis Suhler ... projects that this year television will receive more advertising money than newspapers. This would ... the first time newspapers were not the top marketing medium since the 18th century. ... record holder: Town Crier) However, the study also projects that in three years the internet ... supplant television for the top spot. Other relevant tidbits: ...

http://www.imaginepub.com/minds/sea-change-in-ad-sales

A β€˜Real’ Journalism Opportunity

134 days ago

... A former co-worker of mine recently lamented that by working for a custom publisher, I, and ... who have left traditional publishing, lost the opportunity to do β€œreal” journalism. His ... is that because I work for an agency with clients, every article I write or edit must meet our ... approval. And as such, anything the client deems unfavorable to its overall marketing message, ... positioning, etc., could be edited out, or worse, rewritten. β€œReal” journalism, on the other hand, ...

http://www.imaginepub.com/minds/a-real-journalism-opportunity

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