Infographic: Hear the roar of podcasts

An estimated 67 million people listen to podcasts each month. Are you reaching this growing audience?

BY Eva Yusa (text) and Leilah Carroll (design)

Podcasts got their start as far back as 2004, but the format seems to be finding its voice the past few years. Content marketers would be wise to pay attention to the type of listeners these audio experiments draw—starting with the stats in the infographic below.

published: August 31, 2018

most popular

To gate or not to gate?

That is the question. But it’s just one you should be asking about the exchange of content for user information. Here are four more to get you started.
read it

22 resources to help you nail email

Find out what to read and whom to follow to hit inbox gold.
read it

How to write for the human ear

Use these three tips to write text that rolls off the tongue for podcasts and audio.
read it