Imagination and MX have joined forces. This site will sunset in October 2024.

Read details about our merger here. Visit for our most current content and updates.


We are driven by the “why.” Our solutions sit at the intersection of content strategy, content creation, content distribution and content performance — where strategy turns into messaging, messaging into action, and action into change.

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group of people talking in the hallway at the Imagination Office
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Elements of Successful Content Marketing

A four-pronged approach transforms the practice of content marketing into an ongoing audience-first growth engine for marketing and product teams. This approach demands that every content experience is grounded in business objectives, fueled by audience needs, and designed to be flexible and iterative.

What We Do Every Day

Content Performance

Make confident decisions with actionable insights into visibility, engagement and authority.

Content Distribution

Connect with audiences when it matters most with sophisticated channel activation tactics.

Content Creation

Change minds and inspire action with great content that resonates with your audience.

Content Strategy

Build a plan that turns business objectives into a strategic content roadmap.

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Thought Leadership Index

Our proprietary, data-driven benchmarking tool is the first of its kind to provide clear, actionable insights into whether your thought leadership content is resonating with your intended audience and how it stacks up against the competition.


For more than 25 years, we’ve leveraged deep subject matter expertise to create differentiated, audience-first content marketing solutions for specialized industries and verticals. We are knowledgeable brand journalists who partner with your internal experts to plan, execute and optimize authoritative content programs.

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Recent Work

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Building Relationships With Small to Midsize Businesses

This magazine-driven thought leadership content program helped change the perception among customers and prospects for this B2B brand.

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Consumer-Education Content Program Fosters Financial Literacy

The onUp Challenge fosters financial literacy through engaging multimedia content, gamification and email communications.

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Partner with content marketing experts

Lean on Imagination’s 25-plus-year experience working with leading brands to help your organization succeed.

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