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What We Do Every Day
What We Do
For brands, for audiences, for growth. We develop strategic content that supports brands’ business objectives through audience-first competitive intelligence, activation planning and performance analysis.
Recent News & Awards
We’re grateful to have worked on numerous award-winning projects.
Imagination Joins The Mx Group Combining Two Best-In-Class Agencies
Imagination is excited to announce that it is joining The Mx Group. The combination of Imagination’s award-winning content marketing expertise and Mx, the 2022 B2B agency of the year, creates a powerhouse agency with extensive strategic, brand, demand, digital design, development, distribution, analytics and content marketing for the current and future clients of both agencies. […]
Davey Awards Submission
Imagination worked with Discover to apply its recently refreshed brand identity to a new series of animated videos. This was an exciting venture for Discover as Imagination would be the first to bring their new illustration style to life in video! The first video in the series is “4 Different Types of Bank Accounts to Help Your Money […]
Imagination Clients win Prominent Content Marketing Institute Awards
The Content Marketing Institute (CMI) recently announced this year’s Content Marketing Awards winners and Imagination scored two big wins — and five finalist nods. The Content Marketing Awards recognize and award the best content marketing projects each year. This year’s panel of all-star judges reviewed nearly 1000 entries to determine the best of the best in content marketing excellence. […]
Imagination wins 8 EXCEL Awards, Including 5 Golds
In the 41st AM&P Network Association Council EXCEL Awards, Imagination won eight awards for excellence in content marketing. Winning entries are recognized for their excellence and leadership in association media, publishing, marketing and communication. The five Golds, two Silvers and one Bronze were awarded for work completed by Imagination for the following clients: Project Management […]
The B2B Buyer Journey: Give Prospects the Content They Need at Every Stage
This is how to create content that serves your audience from pain point to purchase.
What Gear Do You Need To Start a Podcast?
Peter Kosmal shares some of his favorite podcasting gear to help you launch a podcast of your own.
Ask These 7 Questions to Improve Your Content Marketing Ideas
No idea arrives fully formed. These questions can help you get it ready for showtime.
Hub supereme: Why the content hub is a content marketing powerhouse
Move over, blog. It used to be every company had to have one. And, for the majority of brands, a blog is still a savvy way to publish your expertise and POV on timely topics. But there’s a format better suited to showcase the full strategic range of B2B and association brands’ thought leadership chops. […]
The 9 benefits of content hubs for your brand
If you’ve got a story to tell and thought leadership is your content marketing mantra, there’s no better format than a content hub.That’s because content hubs are the heart and soul of a brand’s data-driving, editorially innovative, audience-hustling content marketing program. It’s your brand storytelling meet-up, your online home for visitors new and old, your […]
How to Find Content Marketing Ideas
The content well has run dry. Now what?
What We Do
Our Industry Expertise
Read the latest thinking and opinions from our content experts across strategy, creation, distribution and performance.
The Power of Storytelling: Q&A With Cheryl Durst
This is a woman who knows how to use narrative and is serious about the power of storytelling, calling it an essential life skill. And it’s no different at work.
Your Guide to Engaging Subject Matter Experts
Successfully working with an SME takes time and care. These useful steps will help you create harmonious working relationships with these gatekeepers of knowledge.
Voice Search Optimization: A Guide to Catching Consumers’ Ears
Is your content marketing strategy prioritizing voice search optimization? Don’t be the brand that said “Why bother?” to digital marketing in 1999.
8 Key Elements to Building Brand Trust With Content Marketing
A little bit of authenticity goes a long way toward building credibility in your content marketing. Here are eight ways to create brand trust.
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Are You Strategic, Creative and Curious?
We believe that Imagination creates endless possibilities, and we exist to help our clients build relationships that last. If this resonates with you, see if one of our available job openings feels like a match.See Opportunities
Clever Video Marketing
With a clever, futuristic world filled with internet overlords, Reaching Across Illinois Library System (RAILS) explains the critical role libraries play, just in time for Library Lovers Day.
Motions Graphics Promotional Teaser
Designed specifically for social media and sales outreach, this 30-second motion graphics teaser video promotes a magazine issue launch.
Print to Interactive Transformation
Transforming a printed decision tree into an interactive quiz provides a unique, immersive experience for the audience.
PMI’s Projectified Podcast Engages Career-Oriented Pros
Produced with a deep focus on journalism, this bi-weekly podcast features leaders from around the world talking about the big business trends that matter most.
With a new look and feel, this member-exclusive magazine updates the association for refreshed relevance.
With collective decades of content marketing experience, our executive team drives innovation, creativity and strategic thinking across the organization.
Founder and Managing Director
VP, Executive Director of Content
VP, Creative Director
We Work With Leading Brands
From B2B to B2C, financials services, association and health care.